
A weekly loop, run with Claude, that turned customer calls into prioritized product work.
Features prototyped
30+
With Product
The problem.
What customers say on calls rarely reaches Product and Pricing in a form they can act on.
What we did.
Each week we analyzed call recordings with Claude, updated Salesforce, and generated prioritized product tickets.
Then we brought that customer insight to Product and Pricing, every week.
The result.
Together with Product, we designed and prototyped more than 30 features, including automated setup built on LLM-generated instructions and skills.
The takeaway
Customer calls are product input. We listened closely every week, and AI did the heavy lifting.